ABOUT
AHORA
Ahora Orlando is
the ideal way to reach the
fast-growing Hispanic market.
It is the ONLY cover-to-cover
bilingual publication which
targets, but is not limited
to, the large number of
relocating Hispanic families
and the local Hispanic community.
Ahora Orlando is
more than just a useful
information guide on housing,
employment, education, healthcare,
etc., for relocating families.
It includes features on
important current issues,
Hispanic personalities'
profiles, coverage of the
local art scene and events,
and much more.With the promotion
and distribution by the
Hispanic Chamber of Commerce
and the Kissimmee/Osceola
Chamber of Commerce, as
well as support from Univision
Orlando-Channel 26, Cox
Radio and BellSouth-The
Real Yellow Pages®,
we are confident we can
reach a portion of the market
which is practically untapped
to date. Orlando is ready
for a new approach and fresh
ideas. The time to reach
this rapidly growing market,
but still somewhat overlooked
market is now. ¡Ahora!
REACH
ALMOST 30% OF THE MARKET
The Hispanic population
is the largest and fastest
growing one in the country.
In Osceola County alone,
it comprises 29.41% of the
population. And this powerful
market remains practically
untapped to date. The Hispanic
population has jumped 58%
from 22.3 million to 35.3
million in just ten years.
HISPANIC
SPENDING POWER
Florida's purchasing power
ranked third in the nation
at $44 million. Home ownership
in Central Florida is on
the rise and Hispanics lead
the way in purchasing more
homes than any other ethic
group. Hispanic Trends estimates
that the national total
income earned in 1999 by
Hispanic households was
close to 400 billion, and
that by 2009, Hispanic households
will have a combined income
of over one trillion.
DEMOGRAPHICS/CIRCULATION
- 51% of readership is
projected female, based
on an estimation of general
demographic figures.
- Age Group: Based on
our points of distribution
(tourism and relocation
markets), most readers
ages will be in the 25
to 44 category.
- Ethnic readership (projected):
70% Hispanic; 30% other.
- Circulation (projected):
45,000 to 50,000 readers
for the first issue (15,000
run); 55,000 to 60,000
for the second issue (20,000
run).
- Distribution: Chambers
of Commerce, Home Builders,
Realtors, Relocation Specialists,
Long-term Stay Hotels,
Hospitals and Doctors'
Offices, Advertisers,
and many other locations.
And the list keeps growing.
REACH
800 MAJOR BUSINESSES IN
THE METRO ORLANDO AREA AND
SUPPORT THE HISPANIC CHAMBER
You
will be supporting your
Hispanic Chamber of Commerce
by being a part of this
publication. The Hispanic
Chamber Of Commerce will
receive a 10% commission
on ALL ad space sold to
any Chamber Of Commerce
member. Ahora Orlando is
mailed to all HCC members
in its newsletter and relocation
packages, reaching 800 major
businesses and hundreds
of relocating families.
WEB
SITE ADVERTISEMENT
Reach
hundreds of local businesses
and residents, as well as
relocating families from
all over the country and
abroad by also advertising
at our bilingual web site:
ahoraorlando.com.
ABOUT
AHORA
Ahora
Orlando is more than
a bilingual relocation guide,
containing useful information
on housing, employment,
education, health care,
etc, for relocating families.
This publication also serves
the Hispanic community as
a city magazine, with relevant
information on how to make
the most of living in Central
Florida. It includes features
on important current issues,
Hispanic personalities'
profiles, coverage of the
local art scene and events,
and much more.
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